KBF Gives CASA of Lexington $5,000 Marketing Grant

The Kentucky Bar Foundation has awarded a $5,000 marketing grant to CASA of Lexington, enabling more advocacy for abused and neglected children in central Kentucky.

The grant from KBF will back a marketing campaign to increase awareness and assist with recruitment of CASA volunteers to serve children involved in family court cases in Fayette, Bourbon, Scott and Woodford counties.

CASA (Court-Appointed Special Advocate) volunteers advocated for more than 620 children last year, but hundreds more in the local family court systems went without a CASA volunteer. Research has shown cases with a CASA volunteer are closed sooner, and the children involved are substantially less likely to see another disruption in their placement.

The KBF funding will be available for a variety of media purchases, including print advertising, radio advertising and boosted social media posts.

"Once they hear about us, everyone wants to help CASA of Lexington achieve its mission of ensuring every child has a safe, permanent home," CASA of Lexington Community Engagement Coordinator Ben Kleppinger said. "KBF is making it possible for more people to hear about us, which is great news for the children in our community who could benefit from having a CASA volunteer."

CASA of Lexington's grant is part of $250,000 awarded to more than 30 nonprofits, programs and initiatives by KBF in 2020.

Kentucky Bar Foundation online: https://www.facebook.com/kybarfoundation/